Happy Friday the 13th. Funny how the spooky day comes right before the most love-filled day of the year, huh? Of course, I'm talking about Valentine's Day.

Have you hugged your customers today? There is no better day to let your customers know how much you love them then on Valentine's Day. Did you send them a Valentine card? Uh Oh!

If not, it's not too late. You can send them one via email and still make the deadline. Or you can also just send one via the mail and make it a belated Valentine's Day card.

Just make sure you acknowledge it's late and give a good reason why. Like this, "Oops we had so many people to thank and love on that we didn't get them all out in time. But we love you so much that we didn't want the day to pass without letting you know we care."

Now for the money making part. Ask for referrals. Referrals are a great way to boost business. They cost nothing, they are easy to close and they usually come with higher grosses.

Asking is the first step in the 3-step process for getting referrals. If you don't ask and ask regularly, you are missing an important piece of the business success process.

A big tenant of Gravitational Marketing is creating authentic relationships with your prospects and customers. This is one way to do that.

By the way. We love you. Thanks for being part of our little universe.

Happy Friday the 13th and Valentine's Day. Now go get some referrals and go make some sales.

Defy Gravity,

Jim & Travis

P.S. If you know anyone who can benefit from more traffic and more sales and is interested in actually doing something different send them over to us. We love referrals.

Just go to http://www.RichDealers.com/recommend.php and you can send them an invitation to see our new video and get our new special report on how to Win Big in the New Economy by discovering the New Rules of Automotive Marketing.