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Feb122009

Success Strategies for the New Automotive Economy: Guest Joe Cala Jr.

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It's a podcast, it's an interview, it's a radio show... it's "Straight Talk with Jimmy Vee & Travis Miller."

This interview is a part of a special series created exclusively for auto dealers who want to drive more traffic and find success in the ever changing new economy.

Success Strategies for the
New Automotive Economy

The Guest: Joe Cala Jr, Internet Manager for Gateway Toyota

Website: www.CalaMinistries.org

A bit about Joe:

Joe is an automotive motivation and implementation powerhouse. In 2004, Joe launched a new Internet sales department and in short order, turned it into a virtual profit machine for the Nelson Automotive Group.

Through the efforts of his newly created BDC, Joe and his team's sales contributed forty-four percent of the group's total gross profit. Joe's production alone contributed to fifty percent of the total sales volume.

Joe's not stranger to the ground-level operations. During his career at Nelson Auto, Joe managed a pre-owned lot. Within his first month as manager, Joe increased store sales by 100% and the sales continued to rise.

Joe is currently the Internet Sales Manager for one of the Penske Auto Group stores, Gateway Toyota.

Away from the dealership, Joe is also a beacon of hope and enthusiasm. Joe runs Joe Cala Ministires and speaks around the country to churches, pastors, leadership and youth groups. Joe considers himself a performance catalyst. He has written two motivational books, The Proven Success Formula and Living Your Life Today! The Fool Proof Way. Both are available at his website.

Download the interview, for free, and enjoy.

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Reader Comments (3)

I think that social media and internet marketing will be a new way for automotive dealers to advertise. Times have changed and the internet is the new medium and platform to utilize in any marketing campaign.

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